BRANDING, WAY-FINDING, ADVERTISING & PACKAGING :
Our team’s objective was to create an unique branding for Drunk Nuns Brewery. This includes a logo, an advertising campaign, gift shop items, beer packaging, and way-finding.
- My role on this project was to create the costumer journey map, design the tickets, and create and utilize signage/way-finding for the brewery.
The Sisters of St. Joseph branched off from their original convent in Carondelet and operated as a local school and clinic until the 1990’s. Realizing they had a different calling, they sold the convent to Nick Gordensen who started the Drunk Nuns Brewery. The sisters continue to serve their community from a smaller headquarters. They receive funds from an endowment of the sale and 2% of the profits from the brewery.